After reviewing your existing site then discussing your sales and marketing goals, these are some of the services offered:
- Keyword & Key Phrase Research and Analysis
- Identifying the best keywords and key phrases to target your audience.
- Analyzing keyword difficulty and search volume.
- On-Page SEO
- Optimizing website content, meta tags, titles, and descriptions.
- Improving URL structure, header tags, and image optimization.
- Enhancing user experience (UX) elements like site speed and mobile responsiveness.
- Technical SEO
- Conducting site audits to identify technical issues like crawl errors, broken links, or duplicate content.
- Implementing structured data (Schema Markup).
- Ensuring proper use of HTTPS, sitemaps, and robots.txt files.
- Content Strategy and Creation
- Developing content that aligns with your business and Search Engine Result goals.
- Advising on content marketing strategies to attract backlinks and engagement.
- News / Blog post creation.
- Off-Page SEO
- Building backlinks through outreach, guest posting, or other link-building strategies.
- Local SEO for businesses targeting specific geographic areas, including managing Google My Business listings.
- Analytics and Reporting
- Setting up and interpreting Google Analytics or other tracking tools.
- Regular reporting on SEO performance metrics like rankings, traffic, conversion rates, etc.
- Competitor Analysis
- Analyzing competitors' SEO strategies to identify opportunities or threats.
- Benchmarking against industry standards.
- SEO Consulting and Training
- Educating clients or in-house teams on SEO best practices.
- Providing strategic advice on SEO integration into broader marketing strategies.
- Search Engine Algorithm Updates Response:
- Keeping abreast of algorithm changes and adapting strategies accordingly.